Turas Pantry: Taste of Ireland, Served at 30,000 Feet
The Brief
Turas Pantry approached ESL Studio to create a premium presentation box for their Spiced Apple Chutney Gift Pack, supplied to Aer Lingus Business Class passengers. The packaging needed to hold three components — the chutney jar, onion and paprika biscuits, and a miniature shovel spoon — in a compact, travel-ready format that reflected both craftsmanship and luxury.
Our Approach
Our team managed the entire process in-house, from concept and structural design through to printing, cutting, and final hand assembly. We created a box that was both durable and elegant, ensuring all components fitted perfectly while upholding Turas Pantry’s artisan brand values. Each unit was packed, quality-checked, and prepared for delivery to airline caterers under tight production timelines.
The Result
A beautifully engineered, food-safe pack that delivers a memorable Taste of Ireland experience onboard Aer Lingus Business Class flights. Compact, protective, and premium — the finished product embodies ESL Studio’s hallmark attention to detail and design excellence.
Key Services Delivered
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Structural design and prototyping
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Full-colour printing and finishing
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Precision cutting and creasing
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Product packing and fulfilment
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Quality assurance and logistics support
Client Impact
The project gave Turas Pantry a professionally produced, airline-grade packaging solution that elevated their presentation to international passengers. The refined design helped reinforce their brand as a trusted Irish artisan producer, strengthened their partnership with Aer Lingus, and showcased how thoughtful packaging can translate local craftsmanship into a luxury in-flight experience.
